From a Blog to a Movement

Think waste-free living is depriving, time consuming, costly, or reserved for hermits living in the boondocks? Think again! With a blog turned bestselling book and talks throughout the world, Bea Johnson and her family have debunked those misconceptions and inspired a global movement. Join them and hundreds of thousands of others in enjoying a richer life based on experiences instead of stuff!

Social Media
ALUM
700K+
followers

Bestselling
AUTHOR
28
languages

World Renowned
SPEAKER
70
countries

Lifestyle
EXPERT
100+
TV features

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Refuse, Reduce, Reuse, Recycle, Rot (and only in that order) is my method to reducing my family’s annual trash to a jar since 2008

  • “The Priestess of Waste-Free Living.”

    The New York Times

  • “The mother of the zero waste lifestyle movement.”

    CNN

  • “We can all learn by the Johnsons example.”

    The Today Show

  • “There was a time when nobody knew what “zero waste” meant, but since Bea Johnson published Zero Waste Home, the phrase has become mainstream.”

    TreeHugger

  • “The new messiah of ecology.”

    Paris Match

  • “Johnson has emerged as a guru for people looking to take green living to a new level.”

    Associated Press

  • “The Zero Waste movement is steadily picking up steam, and it’s all thanks to Bea Johnson, authority on a waste-free lifestyle.”

    Cape Argus

  • “The zero-waste lifestyle movement began in [Bea Johnson]’s kitchen and has grown to influence eight of the biggest plastic polluting companies in the world.”

    NYMetroParents

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